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Setting The Stage Of A Road To Gold Event

Live events are morphing into themed based production experiences used to motivate the attendees and leave a lasting impression of the experience. Recently we were asked to develop an event based around one such theme. Ideas developed from initial meetings with a local marketing company and the client with the focus to energize the upcoming sales rally.  The venue was a former manufacturing site turned into sports complex with meeting space. Our event was scheduled to be in one of the large areas with open ceiling, support columns, concrete floor and white walls which presented both challenges and unique opportunities to meet the project goals. The solution was to use a mix of technology, lighting, graphical elements and stage backdrop which fit the theme. Two 10K HD projectors with l...

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